What You'll Do / ResponsibilitiesPosition OverviewA Category Manager is responsible for the end-to-end management of product categories, combining strategic planning, product development, and marketing initiatives to drive business growth and market success.Key ResponsibilitiesProduct Planning & StrategyDefine and execute product strategy aligned with market demands and company objectivesAnalyze market trends, consumer behavior, and competitive landscapeDevelop comprehensive product roadmaps including pricing strategiesOptimize product portfolio and user experienceCreate product specifications based on customer needs and market requirementsProduct ManagementCollaborate with R&D teams to drive product innovation and developmentWork closely with supply chain teams to ensure efficient product deliveryManage relationships with manufacturers and suppliersMonitor product quality and implement improvement measuresOversee product lifecycle managementMarketing & SalesDevelop and execute marketing strategies for assigned product categoriesCreate compelling value propositions for different customer segmentsSupport sales teams with product training and marketing materialsManage relationships with dealers and sales companiesDrive product launches and promotional activitiesSkillsStrong analytical and strategic thinking abilitiesExcellent project management skillsOutstanding communication and presentation skillsProficient in data analysis and market researchStrong negotiation and stakeholder management abilitiesKey Performance IndicatorsProduct portfolio performanceMarket share growthProduct margin optimizationNew product launch success ratesCustomer satisfaction metricsWorking RelationshipsReports to: Director of Product ManagementInternal collaboration: R&D, CMT, Supply Chain and GMCs, Sales (GSCs), MarketingExternal collaboration: Racing team, Suppliers, DealersThis role requires a combination of strategic thinking, technical understanding, and commercial acumen to successfully manage product categories from conception to market success.SalaryNegotiable
