Strategy Manager

Taipei City
Permanent
Full-time

24 days ago

Job Description Summary Be responsible for developing assigned product strategy in agreement with local and regional/ global marketing teams, and implementing tactical plans/projects with business results. In addition, this role needs to uncover barriers within the patient journey, support patient solution design, implementation and proper management aligned with internal policies on quality and compliance.Job DescriptionMajor accountabilities:

Prepares content of Integrated Brand Teams and Launch Teams (if applicable).
Responsible for execution, monitoring and analysis of the agreed tactical plans in order to ensure the growth of the brand(s)
Lead the development of promotional activities in line with internal SOPs and Code of Conduct guidelines.
Monitor and control brand budgets, forecasts and expenses and assess the marketing mix of the product to evaluate cost effectiveness and results.
Identifies area market insights and opportunity via customer interactions
Executes central marketing activities as well as regional initiated marketing activities
Monitors product performance and external environment using appropriate tools and taking corrective action if required to meet business objectives
Collaborate with Marketing and Medical teams to maximize activities:
Scout centers, KOLs and OLs by disease within assigned territory
Identify specific needs for each segment of patients and the implications of the disease for each of them within assigned territory
Uncover barriers within the patient journey, support patient solution design, implementation and proper management aligned with internal policies on quality and compliance. (Brand specific)

Key performance indicators:

Market share & market share growth.
Performance management and employee relations, feedback, meetings, surveys (i.e. Field Force, Marketing capabilities, Global Marketing, Medical Department,Regulatory Department)
Ensure full compliance to all regulatory requirements
quality patient solution implementation

Minimum Requirements:
Work Experience:

Minimum 2 years in marketing and related experience and has proven record of leading (coordinating) marketing and related projects
Good interpersonal skills/communication and collaboration under challenging circumstances
Stakeholder Engagement and Partnerships.
Good Project Management
Strong Operations Management and Execution.
Quick adoption of Digital Marketing and AI tools
Healthcare Sector Understanding.
Influencing Skills.
Product Marketing
Project Management.
Operations Management and Execution.

Skills:

Agility.
Commercial Excellence.
Cross-Functional Collaboration.
Customer Orientation.
Healthcare Sector Understanding.
Influencing Skills.
Marketing Strategy.
Negotiation Skills.
Operational Excellence.
Priority Disease Areas Expertise.
Product Lifecycle Management (Plm).
Product Marketing.
Product Strategy.
Stakeholder Engagement.
Stakeholder Management.
Strategic Partnerships.

Languages :

Mandarin fluency (must)
English fluency

Skills Desired Agility, Asset Management, Commercial Excellence, Cross-Functional Collaboration, Customer Orientation, Digital Marketing, Healthcare Sector Understanding, Influencing Skills, Marketing Strategy, Negotiation Skills, Operational Excellence, Priority Disease Areas Expertise, Product Lifecycle Management (PLM), Product Marketing, Product Strategy, Stakeholder Engagement, Stakeholder Management, Strategic Partnerships

Novartis

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